Cookie Policy

Types of Cookies We Use

Essential Cookies

These cookies are strictly necessary for the website to function. They enable core features such as session management, security tokens, and fraud prevention checks during the booking process. Without these cookies, you would be unable to search for available cars, complete a reservation, or access your booking confirmation.

Examples include session identifiers that keep you logged in across pages, CSRF protection tokens that prevent unauthorised form submissions, and load-balancing cookies that ensure a consistent server connection during your rental search. These cookies do not require your consent and cannot be disabled without breaking site functionality.

Analytics Cookies

Analytics cookies help us understand how visitors interact with rentcarvienna.com. We collect aggregated, anonymised data about which pages are visited most often, how long visitors spend on fleet and deals pages, and which search queries lead to completed bookings. This data is used purely to improve the site experience and the relevance of car categories shown to future visitors.

All analytics data is anonymised before processing. We do not link analytics cookie data to any personally identifiable information such as your name, email address, or booking reference.

Functional Cookies

Functional cookies remember choices you have made to improve your experience on return visits. This includes your preferred language, currency display, and pickup location if you previously searched for Vienna airport pickup or a city-centre desk near Hauptbahnhof. These cookies are not essential to booking but make the site more convenient and personalised.

Disabling functional cookies will not prevent you from using the site, but previously saved preferences such as language or currency selection will reset on each visit.

Marketing and Retargeting Cookies

With your consent, marketing cookies allow us and our advertising partners to show you relevant car rental offers on other websites after you have visited rentcarvienna.com. For example, if you searched for a no-deposit SUV rental in Vienna but did not complete a booking, a partner ad network may show you a reminder on a third-party site.

Marketing cookies track browsing behaviour across websites for the purpose of building interest profiles and delivering targeted advertising. You can withdraw consent for marketing cookies at any time using our cookie banner or your browser settings. Withdrawing consent does not affect the lawfulness of any processing carried out before the withdrawal.

How to Manage and Control Cookies

Using Our Cookie Consent Banner

When you first visit rentcarvienna.com, a cookie consent banner is displayed at the bottom of the screen. You can accept all cookies, decline non-essential cookies, or manage your preferences by category. Your choice is stored in a consent cookie so you are not asked again on subsequent visits unless you clear your browser data or your consent expires.

You may update your consent preferences at any time by clearing your browser cookies and revisiting the site, which will re-display the consent banner with fresh options.

Browser-Level Cookie Controls

All major browsers allow you to view, block, or delete cookies through their settings menus. Instructions for the most commonly used browsers are available at the following locations:

• Google Chrome: Settings - Privacy and security - Cookies and other site data
• Mozilla Firefox: Options - Privacy and Security - Cookies and Site Data
• Apple Safari: Preferences - Privacy - Manage Website Data
• Microsoft Edge: Settings - Cookies and site permissions - Cookies and site data

Please note that blocking all cookies via your browser will prevent essential cookies from operating, which will impair or completely disable the booking search and reservation functions on rentcarvienna.com.

Opt-Out Tools for Analytics and Advertising

Many analytics and advertising providers offer opt-out mechanisms independent of browser settings. These are typically browser plugins or opt-out pages maintained by the respective provider. You may also use the Your Online Choices platform (youronlinechoices.com) to manage interest-based advertising preferences across participating networks operating in Austria and the European Union.

Mobile Device Settings

On iOS and Android devices, you can limit ad tracking or reset advertising identifiers through your device privacy settings. Refer to your device manufacturer's documentation for current instructions, as menu paths change with operating system updates.

Updates to This Cookie Policy

We review this Cookie Policy periodically and update it when our cookie usage changes, when new third-party services are integrated into rentcarvienna.com, or when applicable Austrian or EU law requires revision. Material changes will be communicated via an updated notice on the cookie consent banner when you next visit the site.

The date shown at the top of this page reflects when the policy was last reviewed. We recommend checking this page periodically if you are a regular visitor or have an active booking with us. Continued use of rentcarvienna.com after any update constitutes acceptance of the revised policy, to the extent permitted by applicable law.

This policy should be read alongside our Data Privacy policy and our Booking Terms, which together describe how we handle personal data collected through the car rental booking process.